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Why Merino Wool is the Ultimate Travel Companion: Comfort, Durability, and Versatility

Discover why merino wool is essential for travelers. Learn about its unique benefits like temperature regulation, odor resistance, and comfort that make it perfect for any adventure

exploring all day long
Light and airy to wear

Merino wool clothing is perfect for exploring all day long because it is light, airy, and breathable. Its moisture-wicking and odor-resistant properties keep you comfortable, while its softness ensures a pleasant wearing experience, no matter what activities you have planned.

takes up less space
Just carry-on

Merino wool's lightweight nature, compactness, and layering capabilities make it ideal for packing light. Its quick-drying properties enable easy washing and reuse, while its wrinkle resistance ensures that it stays relatively wrinkle-free even when tightly packed. These combined features make merino wool clothing an excellent choice for maximizing space and minimizing weight in your carry-on luggage.

Pack less
easy to wash on the go

Merino wool clothing, thanks to its odor resistance and moisture-wicking properties, can be worn for extended periods before needing a wash. However, if you're traveling for an extended duration and feel the need for a refresh, you can easily wash your merino wool garments in a hotel sink or any convenient location. Merino wool dries quickly, allowing you to have clean and fresh clothes ready to wear in no time.

MINIMIZES ODORS
use it for days

Merino wool resists the buildup of odors and can be worn for extended periods without washing. This means you can pack fewer clothes overall and reuse your merino wool garments multiple times without worrying about them becoming smelly. It saves space in your luggage and reduces the need for carrying excess clothing.

Hot or cold?
works in all climates

Merino wool is great for layering due to their versatility and ability to regulate temperature. Instead of packing bulky outerwear, you can opt for thinner layers of merino wool clothing, allowing you to create various combinations to adapt to different weather conditions. This approach saves space in your luggage while providing flexibility.

Get inspiration from our blog

BACKPACKING THROUGH LATIN AMERICA

"Although we've actually sent some clothes (and a truckload of souvenirs) home, the backpacks don't feel lighter. Because every day we cram them with experiences to such an extent that it's almost too much of a good thing"

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A TRIBUTE TO THE UNPLANNED JOURNEY

Just take off without plans and see what happens. That's exactly what Ronja did when she decided to jump on a bike, with the intention to bike all the way to China. The route was roughly laid out, but not much else was planned

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MERINO WOOL IN THE HOT BAHAMAS WEATHER

"I never wear anything else here in the tropics. The T-shirt in the picture is my favorite. Three years old, countless hours in the sun and it's gone from petrol to a cool steel grey. I LOOOWE THEM!"

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the wool club
Get 10% off your first order
The Wool Club is a free, no-obligation benefit for new and returning LOOW customers where your purchases are rewarded with multiple discounts, limited editions and other unique features.
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WE TAKE RESPONSIBILITY
MADE IN EUROPE
The fabrics for our clothes are made under proper conditions in Denmark, on knitting machines like these.
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